Dorset based company Dorwest Herbs has now revealed the company’s new logo, branding and visual identity which follows on from an extensive brand review.
Dorwest is recognised as the leading provider in herbal pet care, for almost 70 years they have been applying their knowledge of herbal medicines to dogs and cats health and nutritional needs.
The new logo reflects Dorwest’s strong heritage and evolution over the decades yet also looks to a bright future. The new colour palette is fresh, clean and vibrant, much like their dedicated team that work tirelessly every step of the way to ensure customers and more importantly their pets, receive only the very best care. This value runs through Dorwest from the selection of the herbs that must meet their own stringent quality standards to their team of expert advisors. Their new tagline ‘Experts in herbal pet care’ stems directly from their loyal customers description of the company.
Dorwest is the UK’s only manufacturer of herbal medicines authorised by the VMD. Their medicines and supplements can be found in independent UK pet shops and veterinary practices and in over 20 countries worldwide. Also available from their trade stand, mail-order advice line and newly designed website.
Whilst the new logo, eye-catching packaging and tagline have evolved to better represent the company, Dorwest values are exactly the same; Products that customers can really trust, stringent pharmaceutical standards, trained advisors who love dogs and cats as much as their customers do, and the same family business now in its third generation.
‘This has been such an exciting time for Dorwest, our new branding and logo really reflect the whole Dorwest team’s enthusiasm and professionalism in ensuring we bring only the very best products and service to our customers’
Managing Director Jo Boughton-White