New exhibitor Butch & Bess is making its debut at PATS Sandown showcasing its natural grooming range of essential oil infused conditioning shampoos (suitable for all breeds of dogs and cats), pet bed and car deodorisers, daily refreshing, grooming and detangling sprays, and natural pet perfumes. Plus Butch & Bess will introduce its new Super Groomer Collection all happening on stand K2 in Surrey Hall.

As a breath of fresh air, Butch & Bess has developed a range that offers a natural alternative to the grooming and ‘air care’ market. Proudly made in the UK the range offers five signatory fragrances: Stinker Belle, Bess Petite, Butch Leather, The Perfect Calm, Maybe Bebé and Bed of Roses.

The Butch & Bess range of Eau de Dog natural pet perfumes can also be purchased as a fully stocked counter display containing 25 of these wonderfully fragranced travel sized bottles, which are proving hugely popular as an in-store impulse item and retailing at only £6.00.

Created with a clear conscience with no nasty chemicals or additives, the Butch & Bess range stands out from the crowd. Co-founder, Jo Amit enthuses:

“Our blend of essential oils and natural ingredients including aloe juice, oat meal extract, argan oil, and hydrolysed wheat protein promote a healthy skin and coat, reducing excess shedding, leaving the coat shiny, healthy and smelling gorgeous!”

The Butch & Bess new Super Groomer Collection comprises four 5 x litre 25:1 concentrate conditioning shampoos including Sun Shiny Hair Day

All-in-One for long and short-hair dogs as well as cats; Stinker Belle a natural grime busting formula that also washes off the harsh smell of fox poo and other strong odours and contains Eucalyptus (de-odourising) and Cedarwood (anti-bacterial and flea repellant). Maybe Bebé a super sensitive, deliciously fragranced formula especially created for puppies and kittens contains Lavender to help relax tired little bodies and The Perfect Calm which is packed with Lavender and Rosemary essential oils. Designed for older or nervous dogs, the lavender aroma helps them be calm and relax. Boosted by Rosemary it combines as a flea repellant shampoo.

Co-founder, Mark Hirschel adds: “ Our innovative range has been designed to provide affordable luxury for retailers, vets, groomers, and consumers alike. Our aromatherapeutic essential oil blends are unique and ethically made in the UK to strict cosmetic guidelines, with no animal testing.”

Offering competitive trade prices The Super Groomer Collection is handled in-house for now, whilst the consumer products are distributed in the UK by Kruuse.

Come visit stand K2 at PATS Sandown or check out: for further information